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ABARTA Coca-Cola Beverages Partners with Keep America Beautiful to Launch "The Greatest Clean Up in America"

Updated: 3 days ago

This past April, ABARTA Coca-Cola Beverages, The Coca-Cola Company, and Keep America Beautiful marked a significant milestone in their collaborative effort to maintain the cleanliness and beauty of America's cities. The initiative saw its first major city leader, Mayor Justin Bibb of Cleveland, Ohio, signing a pledge to kickstart “The Greatest Clean Up in America.” This event coincided with the NCAA Women’s March Madness Final Four weekend and was celebrated with a beach clean-up at Lake Erie, signaling the beginning of a transformative national campaign.

The campaign, officially set to launch on July 4, 2024, aims to culminate on America’s 250th birthday, July 4, 2026. It seeks to empower mayors across the United States to commit to the pledge, thereby uniting communities in the mission to Keep America Beautiful. ABARTA Coca-Cola has played a pivotal role by sponsoring Keep Ohio Beautiful’s Great American Clean-Up along the Lake Erie waterfront, where Coca-Cola and ABARTA employees, alongside local community members, collected waste and recyclable materials.


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